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Social Media Case Studies: What Works

by Molly in Agents

Yesterday at Blog World we participated in a social media case study panel where businesses presented how they are using social media, which channels and what success they have seen from their efforts. The panel was hosted by Jason Falls, a social media expert and the founder of Social Media Explorer. MALL OF AMERICA The [...]

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VIDEO: Century 21 on Locker Gnome

by Molly in Agents

While at Blog World, our director of public relations and social media, Matt Gentile, appeared as a guest on Chris Pirillo’s Locker Gnome. During their conversation, Matt discussed all the ways in which Century 21 is reaching out to home buyers, especially the first time home buyer, who is a devoted user of social media [...]

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PODCAST: Century 21 on Brand Fast Trackers

by Molly in Agents

This week our own Chief Marketing Officer, Bev Thorne, was a featured guest on the marketing, media & advertising podcast Brand Fast Trackers. The host, Brian Martin, interviewed her about Century 21′s new marketing campaign which focuses on online, social and mobile platforms. Check out the video preview: During the interview, Bev explains that in [...]

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[Video] REngage with “Nik-Nik”

by Anna Sikora in Agents

We joined Nicole “Nik-Nik” Nicolay during the REngage session at Convention for a journey into the world of social media marketing – from tips for creating engaging content to converting online leads from conversations to closings. We caught up with Nik-Nik for a one-on-one conversation after her presentation to get a few tips for real [...]

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[Video] From the trade show floor: Day 2

by Anna Sikora in Agents

It’s Day 2 at the trade show floor and attendees are buzzing from booth to booth. Whether they’re relaxing in the social media lounge, reminiscing at the Memorabilia Museum or beefing up their Facebook pages at the Social Media Pitstop, there’s plenty to take in. Check out a few shots from the scene today and [...]

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From the trade show floor

by Anna Sikora in Agents

A top attraction at the Century 21 International Convention is the trade show floor, boasting everything from a look at the past (the Memorabilia Museum) and a preview to the future via a social media lounge, pit stops and more. Anyone remember our old mascot?

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